Jan
2014
Every good story has a start
DataSauce is founded in Melbourne, and we land our first account, luxury homewares business, Canningvale.
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If you’re buying or selling on the internet, we’ve got you covered. We’re all over major e-commerce platforms like Shopify, and we know exactly how to target your audience so they can’t stay away. We do it all: from food to skincare to diamonds to dog treats.
Wholesaler? Retailer? Manufacturer? We know the lingo as well as we know the game. Our clients include wholesalers of restaurant equipment, electrical maintenance, and global manufacturers of high-performance construction solutions.
You don’t purchase a mansion the same way you buy those hot pink corduroys. We create specific VPA property campaigns that target the browsing and buying habits of those interested in the housing market.
Hey, what can we say - we like a party as much as the next guy. From fashion week to marathons, the best and busiest events are ones that we’ve created campaigns for.
At DataSauce, we're more of the forward-thinking, future-focused, keep-climbing-the-hill type.
But in saying that - it's always nice to take a second, enjoy the view, and take a look at our milestones along the way.
DataSauce is founded in Melbourne, and we land our first account, luxury homewares business, Canningvale.
The true hallmark of a serious relationship is going Facebook official, which is exactly what we did when we became Facebook Partners.
Also the year our ad spend reached $1m.
DataSauce team grows to 8 and our ad spend hits $5m. We get serious with Google, and are Google Partners.
We launch Powered Property, our sister digital agency, for real estate agents to list and sell property faster – no matter commercial or residential.
Our ad spend climbs to reach $5m, and Hairhouse joins the DataSauce family.
Inspired by our new account with Melbourne Marathon, we start the year at full speed – winning accounts for 2XU Global, LVLY and Peninsula Hot Springs.
Our team grows to 12, our ad spend exceeds $10m, and we launch our pure play Amazon business, AB360.
Then we got busy gettin' partnered with Shopify, Spotify, Snapchat and Pinterest.
We faced the challenge many businesses in 2020 did: surviving lockdown.
Despite uncertainty, the DataSauce family banded together and bounced back: we grew our team to 15, reached $15m in ad spend, and added Chief, Karst, Flux and Dulux to our growing list of accounts.
As the DataSauce family grew to 25, we moved offices and won new accounts, including Vush and Aquila.
Klaviyo and Hyros are added to our list of partners.
DataSauce undergoes a major glo-up with a new look, feel and revamped website. Even our sauce bottles enjoyed a label update.
Ad spend hits $25m, and with our client Flux, we made our entry into the world of TikTok - becoming a TikTok Marketing Partner fast.
From Klaviyo Master Gold Partners to Google Premier Partners and joining Google’s very selective International Growth Acceleration Program (IGAP),
DataSauce finds ourselves among the best of the best.
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