DataSauce Insights

After another huge financial year, our data science team pulled together an EOFY wrap-up of our clients’ industry performance...

Our data experts have done the heavy lifting, and unearthed some trends worth thinking about when you’re looking to effectively pace your investments through the month of April.

Crucial ingredients (and by this, we mean email flows!) to get you started on that ultra profitable, extra important CRM journey. It's a real moneymaker – and we've got the expertise to get you there, just ask our clients!

As much of an impact good content can have on your marketing strategies, other factors play a pivotal role. Time is one of them. Read on to see which of the 24 hours each day will best work to your advantage on TikTok.

Tired of seeing low CTRs on your Google Ads campaigns? Find out how to fix it with these 10 practical and actionable tips.

As Google has officially announced the sunsetting of Universal Analytics (UA) in July 2023, now is the perfect time to take a good look at its successor – Google Analytics 4 (GA4). 

Global domination on your mind? You need user-generated content to boost brand awareness and engagement today. Learn how to make it work.

TikTok is the world’s fastest growing and most engaged social platform – is your business using it? Here’s why you should be.

DataSauce is listed as an International Growth Expert on Google’s Market Finder website. Learn more about the program and opportunities.

From affecting open rates to revenue attribution, understanding what Apple’s Mail Privacy Protection (MPP) is, how it works, and how to work around it is vital to achieving a successful email marketing strategy. 

We're stoked to have achieved Google Partner Premier status for 2022, awarded to the top 3 per cent performing agencies in each participating country.

2022 is rife with potential. We’ve spent a while looking at the forecast, so here’s our market-eology breakdown on what’s to be expected for the coming year. 

We’ve seen a lot of mistakes that businesses make when they implement their digital marketing strategy. Take some free advice (no strings attached) and avoid these all-too common mistakes that can cost a bomb. 

Even 6,080km couldn’t derail a DataSauce internship. Meg-Mel runs us through her intern experience at DataSauce (from Singapore no less!)

Nearly 1,000 Australians gave us a look into their online spending  routine - and the results, as they say, may surprise you.

Find out how Apple's new operating software, iOS 14, is changing the digital marketing game.

The King of Google, Kento Nishimatsu, joins the DataSauce Family

This year iOS 14.5 changed the FB ads game - and in the spirit of sharing, we decided to give you the top 10 secret sauce tips getting the most out of your ad campaigns.

It’s almost Black Friday - which means digital marketing is as essential as toilet paper and picnics in lockdown.