A DataSauce branded sauce bottle with a label that reads Google & Youtube Ads
Services

Profitable Google & YouTube Advertising

As 2023 Google Premier Partners, we’ve rigorously developed a methodical approach that reaches a targeted customer base, ensured to increase traffic and deliver lightning fast-growth. 

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Paid Search
Creative
Paid Social
Email Marketing
Conversion Rate Optimisation
Data Science
Paid Search
Creative
Paid Social
Email Marketing
Conversion Rate Optimisation
Data Science

As 2023 Premier Partners of Google, our team knows exactly how to optimise Google specifically for your business.

We produce high-conversion rates and near-immediate results for our clients, achieved through strategised campaigns, backed by wall-to-wall keyword and target audience research.

Tailored across all of Google’s platforms, with DataSauce, there is no place on the internet where your business won’t be seen.

All agencies have the same tools to do the job. Our difference is the level of care and experience we bring to each client's business.

Kento Nishimatsu
Head of Search
Services

What We Do

When it comes to Google Ads, it’s not what we can do, it’s how we do it. Anyone can build a campaign, but not everyone can strategise, optimise or live and breathe Google Ads the way our team does.
We have over 10,000 hours experience in:
  • Competitor analysis
  • Extensive keyword research
  • Building campaign structures
  • Writing ad creatives
  • Implementing tracking requirements
  • Managing campaign spend & performance
  • Constant optimisations towards KPIs
  • Actionable reporting & analysis
  • Regular WIPs
  • 1st party offline tracking (S2S)
Competitor analysis
Campaign structures
Keyword research
Writing ad creatives
Building campaign structures
Implementing tracking requirements
Reporting & Regular WIPs
Managing/running/optimising campaigns
1st Party Offline Tracking (S2S)

Paid
Search

A sauce blobA DataSauce branded sauce bottle

Google Shopping Campaigns

01

Have an online store? It’s time to get on Google Shopping and be at the forefront of the retail space. Our Google Ad gurus optimise the promotional and search features to drive so much traffic to your website that even peak hour on the freeway would be jealous.

Remarketing For Search & Display

02

Re-market, re-target, re-engage. With more competition than ever, we use various channels to push ads directly to your potential customers before, during, and after they’ve checked you out - so you’ll be stuck in their head like a Top 40’s hit.

Google Display Network

03

We use this nifty not-so-little network to build brand awareness, equity, and customer recall. Our team targets ads to potential customers at the most strategic times in their buying cycle.

YouTube Ads

04

With over 30 million visitors per day, YouTube Ads is the perfect place to run your video campaigns. And like a glimmering, lucrative needle in a haystack, we’ll target your ads to reach your most valuable audience.

01

Google Shopping Campaigns

Have an online store? It’s time to get on Google Shopping and be at the forefront of the retail space. Our Google Ad gurus optimise the promotional and search features to drive so much traffic to your website that even peak hour on the freeway would be jealous

02

Remarketing For Search & Display

Re-market, re-target, re-engage. With more competition than ever, we use various channels to push ads directly to your potential customers before, during, and after they’ve checked you out - so you’ll be stuck in their head like a Top 40’s hit.

03

Google Display Network

We use this nifty not-so-little network to build brand awareness, equity, and customer recall. Our team targets ads to potential customers at the most strategic times in their buying cycle.

04

YouTube Ads

With over 30 million visitors per day, YouTube Ads is the perfect place to run your video campaigns. And like a glimmering, lucrative needle in a haystack, we’ll target your ads to reach your most valuable audience.

Trusted By Trusted Brands

Mister Zimi
How we work

We have a 360º approach

Marketing isn’t static,
and neither are we.
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How we work

We have a 360º approach

Marketing isn’t static, and neither are we.

01

Analyse & Plan

We find the uniqueness of every client and research:

  • Existing Campaign Audit
  • Competitor Analysis
  • Goal Setting
  • Strategy Planning
  • Timeline Planning
02
02

Build & Implement

Time to put our plan into action:

  • Keyword Research
  • Ad Creative Writing
  • Structure Building
  • Tracking Set-Up
  • Campaign Implementation
03

Optimise & Grow

03

As the data rolls in, we adjust and fine tune:

  • Regular Experiments
  • Accurate Data Collection
  • Actionable Insights Through Data
  • Uncovering Other Opportunities

FAQ

Why should I use Google Ads?

To cut a long story short: it’s the fastest way to get immediate results.

Known as ‘pull’ advertising, Google Ads lets you place your ads in front of people who are already searching for your product/services, which often results in some of the highest conversion rates among your marketing mix.

The Pay-Per-Click nature of Google Ads means you get bang for your buck - you’re only paying when you get a click on your ad.

In other words, you only pay for relevant and highly targeted traffic that is likely to convert to a lead or sale. An investment as clever as those Apple shares you wish you bought all those years ago.

How well does Google Ads work?

It works really well - but only if it’s done right.

Google offers various automated campaign types and bid strategies, which is effective in most cases, and also simplifies the process for both novices and experts.

However, to really unlock the potential of Google Ads, it requires a more complex manual set up - which is where we come in!

We don’t take shortcuts when it comes to managing Google Ads campaigns. From initial market analysis, comprehensive keyword research, building the campaign structure for scale and writing killer creatives, we tailor all of these components to your website, and your marketing goals.

How much does it cost to use Google Ads?

Google charges when searchers click on your ads - this Cost per Click (CPC) varies depending on a range of factors, including the competitiveness of the keyword, or how actively you want your ads to appear in SERPS (Search Engine Results Page). If you’re clever (and we like to think we are) there are heaps of ways to reduce your CPC cost while also maximising leads and revenue. With our expertise, we’ll work closely with you to find the optimal balance between cost and profit for your Google Ads campaign.

What kind of budget do we need with Google Ads?

This all depends on what you want to achieve. We set monthly/daily budgets according to your goals.

Factors that influence the size of your budget include the keyword search volume for your products/services, locations you want to target, conversion rates, how ambitious your target is, and more.

There is no minimum spend to get started, so you can test the water with a smaller spend budget. So come along, dip your toes in - we promise it’s warm.

How does DataSauce help us reach our goals?

From awareness campaigns to immediate results, we take full advantage of the different campaign types that Google Ads provides.

Just like Goldilocks, through testing and experiments we find the bidding strategy that’s “just right” for your business. We don’t solely rely on automated bid strategies, nor do we just set and forget. Using any trends or signs that Google shows, we will aim to continuously hit your campaign goals. Why should I use an agency to manage my Google Ads?

We’ve got three words for you: convenience, simplicity, results.

DataSauce is an all-seeing, all-knowing agency: we take care of all things Google Ads. Our team of experts work around the clock to ensure every account is built to the highest standards on the latest Google best practices.

No two businesses are the same: our solutions are expertly tailored to suit the performance needs of every client. And we take care of it all: keyword research, campaign structure build, conversion tracking implementation, managing and monitoring performance, optimisation planning, regular reporting and more...

...so you can kick your feet up and enjoy a ride that is bumper-to-bumper with the good kind of traffic.

Ready to accelerate
your Google advertising?

Book a free discovery call to see
how we can help!

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